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KEYPATHEDGE

 

Education transformation:

Driven by our people, powered by KeypathEDGE

KeypathEDGE is our end-to-end technology and data platform. It provides market intel and predictive analytics across the student journey, ensuring our programs deliver exceptional outcomes for our education partners and their students.


 

INTELLIGENT INSIGHTS

KeypathEDGE is informed by millions of data points globally, allowing us to identify patterns and predict trends in markets, customer behaviour, and the student experience. These insights enable us to develop, design and deliver the most career-relevant online education solutions for any market and vertical, anywhere in the world.

 

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Explore


 

KeypathEDGE Explore harnesses millions of data points to identify opportunities to develop new programs, disciplines or markets that are career-relevant, industry-aligned and in-demand.

 

PREDICTIVE ANALYTICS & MARKET ASSESSMENT

Leveraging Keypath’s proprietary market data and third-party data sources, our analysts explore and assess industry trends for in-demand skills and occupations; as well as other social, economic or environmental demand drivers that will shape the future of work.

These insights enable us to provide data-driven recommendations that predict new market opportunities, program or discipline offerings; while also informing the continuous improvement of our existing programs.

 

BLUEPRINT

The synthesis of the knowledge and insights gained in the Explore phase is Keypath’s BLUEPRINT, a proprietary strategic framework that guides our go-to-market approach for new programs, and informs every subsequent phase of KeypathEDGE and the student experience — from program and learning design to marketing and recruitment, and student experience.

 

 

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Design


 

Through the KeypathEDGE Design phase, data insights and rapid-development technology enables our program and learning design experts to develop, design and deliver the most career-relevant online education solutions that enhance the learning experience and advance student outcomes.

 

DESIGN

Working in collaboration with our education partners and informed by the Blueprint strategy, the program design process ensures that the curriculum, learning experience and educational outcomes of the program align with student and industry demand.

 

 

DEVELOPMENT

With a library of over 250 interactive course design templates, Keypath’s rapid-development "plug-and-play" technology enables the creation of bespoke and interactive online courses at scale; and integration to major operating systems, device types, and learning management systems (LMS).

 

 

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Grow


 

KeypathEDGE Grow equips our marketing specialists and student enrollment advisors with data and technology to deliver highly optimized and personalized marketing and recruitment strategies that target the right person, in the right place at the right time.

 

PROGRAM MARKETING & STUDENT RECRUITMENT

Informed by data from over one million leads since inception, KeypathEDGE Grow enables our marketing and recruitment specialists to target the ideal student through a digitally driven, integrated marketing strategy. 

With a mix of automated, optimized and personalized omni-channel marketing activity—from branding and awareness campaigns; search engine optimization (SEO); content, pay-per-click, affiliate, email and social media marketing—KeypathEDGE Grow is constantly learning and evolving through A/B testing, attribution modelling and data analytics, enabling us to better predict and optimize marketing strategy and performance.

Our automated technologies are augmented by our expert student enrolment advisors, who through a deep understanding of the student and their journey, deliver a high-touch and personalized customer experience, guiding students through the process of selecting programs, and preparing them for their learning journey.

 

 

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Experience


 

KeypathEDGE Experience empowers our student success advisors to monitor and manage the student journey. From online assistance to offline placement solutions, our data and technology platform enables us to optimize and enhance the student experience, improving engagement and retention, and maximizing outcomes for students and partners.

 

STUDENT SUCCESS

Performance data and predictive analytics enable our student success advisors to monitor the student experience and identify ‘at-risk' students who may require additional resources and attention.

Automated student engagement and customer relationship technologies empower advisors to communicate and support students at scale and respond rapidly.

 

CLINICAL AND FIELD PLACEMENT SOLUTIONS

Organizing clinical and field placements can be a challenge to bringing traditionally ‘offline’ education programs online. KeypathEDGE Experience data and technology enables our placement experts to develop, refine and optimize field placement networks; while tracking progress and potential challenges, to deliver a seamless student experience.

 

 

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Amplify the reach and mission of your organization with KeypathEDGE. Find out about partnership opportunities by reaching out to our team of experienced EdTech experts today.